Skip to main content Skip to search Skip to main navigation
✨ Rudolf has arrived. Visit our Shop ✨

Have you heard of Veganuary?

I'm sure you've heard of it before, but what is Veganuary? Veganuary is a worldwide movement that inspires millions of people every year to try a vegan diet in January. The name is made up of ‘vegan’ and ‘January’ and aims to highlight the benefits of a plant-based lifestyle for health, the environment and the animals. Since the campaign was launched in 2014, Veganuary has grown steadily and is now more than just a trend - it is a powerful movement for positive change. 

Over 25.8 million people worldwide took part in Veganuary in 2025. Veganuary is a good example of how we can make a difference as a community. 

We believe that not only we humans but also our dogs can make an important contribution to Veganuary and would like to give you some helpful tips in this blog post on how we can take a step in the right direction together.

Veganuary: You are not alone!

Have you thought about trying the Veganuary with your dog? It has never been easier to change your own diet and the diet of your companion. Our posts on Instagram contain useful tips and inspiration on how you can master the transition to a vegan diet.

We have put together a small guide for you in our blog post on ‘Changing your dog's diet’. If you have any further questions, please share them with us in the comments.

Why should you try the Veganuary?

By eating a plant-based diet, you are making an important contribution to animal and climate protection. You will learn that vegan cuisine is super tasty and varied and not at all exhausting. Veganuary's newsletter campaign during this time is great! Even vegans sign up every year because there is always new inspiration. 

How great would it be if your dog could join Veganuary too! To make the whole thing more appealing, we have listed a few advantages for you here:

Climate Protection

🌱 A recent study shows that greenhouse gas emissions from the production of animal-based foods are almost twice as high as those from plant-based foods. The CO2 emissions of an average dog, with a life expectancy of 13 years, correspond to around 13 round-trip flights from Berlin to Barcelona, with food accounting for the largest share.1

Health

🌱 Vegan diets have been proven to be extremely healthy diets for humans and dogs. Scientist Dr Andrew Knight has been researching vegan diets for dogs for several years and his latest studies have shown the health benefits of a vegan diet. In his latest study, which involved 2,536 dogs, Andrew Knight found that dogs fed a vegan diet had fewer health problems than those fed conventional food or raw meat. Dogs fed a vegan diet for more than a year suffered fewer gastrointestinal problems, had healthier fur, skin and teeth and showed a lower risk of heart disease. These dogs also found it easier to maintain their ideal weight, which reduced the risk of joint problems.2

Animal Well-Being

🌱 No other animal has to die for your dog. There are 10 million dogs living in Germany and the number is increasing - and therefore also the number of animals that are killed to feed creatures that don't need to eat animals.1

Community Spirit

🌱 It's a super motivating feeling when lots of people pull together and you can even get your dog involved. We would like to support you and have come up with a small get-to-know offer for you and your pooch.


A look at our history

Now a little excursion into our own history. How did we actually come to found a vegan company? 

Several aspects play a role. Firstly, of course, our faithful companion Eddie. You probably know that yourself. We want the best and healthiest food for our loved ones. And it also has to be sustainable. 

And very importantly, it should reflect respect and love for our planet. Which for us means, among other things, actively avoiding animal suffering. 

If we take all these things together, the result is Vegan4Dogs😁. And that makes it all the easier for you to try vegan with your dog at Veganuary. With our Vegan4Dogs family Greta and Pauline complete food and our snacks Olaf and Lorelai. Or do you prefer to stand at the pots and put together the food yourself? Then you can also cook with our V-Complete food supplement and Curly DHA Algae Oil to create a complete meal. 

Can't make up your mind? You don't have to. Because the different food options can be wonderfully combined. Leni, for example, feeds Eddie a mix of Greta, Pauline and home-cooked food with V-Complete. Spread over the different meals of the day.

Our Offer for Veganuary:

For an easy introduction to Veganuary, we have put together various starter sets for you to get a taste of vegan feeding.

Veganuary Easy Starter Bundle

In our Veganuary Easy Starter Bundle we make it easier for you to get started by offering you our complete food Greta kibble for small and large dogs and our wet food Pauline at an introductory price. This means you don't have to worry about whether your dog is getting all the nutrients it needs.

Veganuary Snack Box

For all sweet-toothed pooches, we have put together a box with our Lorelai dog biscuits, Olaf chewing sticks and small samples of our Greta food, which are also great as treats. Psst. This bundle is also perfect as a gift 😉

As you can see, there are many reasons to try vegan food in your companion’s bowl. 

If you are still unsure, why not try one, two or three veggie days per week/per month? Or replace some of the meat in the bowl with plant-based ingredients. 

Check out our Vegan4Dogs family and get to know vegan dogs. We have collected the experiences of our community in the section ‘You're not alone’ and would be delighted if you could join us soon. 

If you have a puppy or young dog and would like to feed them a vegan diet, you can read up on this topic in our blog post on vegan puppy nutrition.

Sources

1. Environmental Impacts of a Pet Dog: An LCA Case Study - Umweltauswirkungen eines Haustierhundes: Eine Ökobilanz Fallstudie, Institut für Umwelttechnik, Technische Universität Berlin

https://www.mdpi.com/2071-1050/12/8/3394 (As of 16.12.2024) 

2. Vegan versus meat-based dog food: Guardian-reported health outcomes in 2,536 dogs, after controlling for canine demographic factors, Andrew Knight, Alexander Bauer, Hazel J. Brown

https://www.sciencedirect.com/science/article/pii/S240584402411609X (As of 20.08.2024) 

Matching products to the blog post

Skip product gallery
Sold out
Greta Small Kibble 2kg

Average rating of 4.9 out of 5 stars

GretaComplete Food for DogsGreta is our complete food for adult dogs by Vegan4Dogs.Developed in collaboration with experts from the field of animal companion nutrition it meets the nutritional requirements for a balanced diet for (vegan) dogs.To provide your dog with energy, Greta comes with easily digestible rice combined with potatoes. Canola oil complements the energy of the carbohydrates and provides strength.The best of pea protein along with lentils, sunflower seeds and flax seeds provide your dog with protein for its maintenance metabolism. Carrots and beet root refine Greta's taste. Lovage adds its aromatic flavour.Savory, papaya leaves and fructooligosaccharides support the digestion along with chestnut.Cranberries encourage urine acidification.The algae Schizochytrium limacinum provides omega 3 fatty acids (DHA).Sea salt and seaweed meal provide essential minerals and are optimally complemented by carefully chosen additives.With L-carnitine and taurine as well as essential vitamins like B12 and minerals Greta is a complete and balanced food.Feeding RecommendationEach dog is different; you know your dog the best. Adjust the amount of food according to the vitality, age and health of your dog. Take care to always provide sufficient amounts of fresh water.Let your dog decide!

Variants from €0.90*
€15.50*

Sold out
V-Complete 280

Average rating of 5 out of 5 stars

V-Complete 280
Vegan Supplement

V-CompleteSupplement for homemade vegan dog food 'Made in Germany'.Complementary Food for DogsDeveloped by Leni Lecker in cooperation with experts from the field of veterinary medicine. V-Complete rounds up your homemade dog meal with vitamins, minerals and trace elements as well as methionine and tryptophan which are essential for the health of your dog.V-Complete offers you the opportunity to be your own chef and to satisfy your dog's preferences. That enables you to show consideration for allergies and to create a menu according to your dog's needs. What is more satisfying than cooking for the whole family and eating together.With V-Complete you supplement everything that is necessary such as vitamin B12 and calcium and you can prepare a complete and delicious meal. Here you find our recipe recommendations.Feeding recommenation is 2g per 5kg body weight added to your homemade meals following our general feeding recommendation for V-Complete.V-Complete contains L-carnitine and taurine.V-Complete is suitable for adult, non-pregnant, non-lactating dogs.V-Complete is also suitable for dogs with an allergy to animal protein.All ingredients are carefully selected and of course vegan.We wish you pleasant meal preparations

Variants from €14.90*
€15.90*

Olaf 250 g

Average rating of 5 out of 5 stars

Olaf 250 g
Dental Sticks for Dogs

OlafComplementary Food for DogsOur little helper for daily dental careMmmmm the teeth feel so nice and Olaf has a delicious taste, too.Best of all, the breath has a lovely scent of mint.Sodium hexametaphosphate gently cleans the teeth, protects the gums and prevents tartar build-up and discolouration.Wellness for the snout.Feeding RecommendationSmall Dogs 1/2 piece per dayMedium - Large Dogs 1 piece per dayTake care to always provide sufficient amounts of fresh water.Animals Say Yeah!

Variants from €4.70*
€4.90*

Content: 250 Gramm
(€1.96* / 100 Gramm)

Pauline Lid Small

Average rating of 0 out of 5 stars

Pauline Lid Small
Can Lid for Wet Food Can

Pauline Lid for Pauline CanPauline - always nice and freshThe lid with the family portrait of our Vegan4Dogs Family keeps your opened Pauline tin fresh so that it still tastes good the next day or the day after.Pauline, Curly and Lorelai as a family picture in your fridge.Animals Say Yeah!

Variants from €0.90*
€1.10*

Discount
Curly - Keep Nourished

Average rating of 5 out of 5 stars

Curly - Keep Nourished
DHA & EPA rich oil from Algae (BBD 4.7.2026)

CurlyFeed Material for DogsCurly is our vegan DHA and EPA oil made from algae. A high-quality Omega 3 oil for dogs that can specifically support the health of your companion.Why omega-3 is so importantOmega-3 fatty acids are essential for many bodily functions: they support the heart and circulation, promote brain development, have anti-inflammatory properties and contribute to healthy skin and a shiny coat.In our detailed blog post you can find out what DHA and EPA are important for and what is special about Curly.Curly's BenefitsCurly is made from 100% pure algae oil - no unnecessary omega-6 fatty acids, no calorie trap as you only need a small amount.The vegan and environmentally friendly alternative to salmon oil for dogs - Good for your Dog and the Planet.Our oil for Curly comes from the microalgae Schizochytrium sp. - one of the few types of algae that naturally produce a very high concentration of DHA (docosahexaenoic acid) and EPA (eicosapentaenoic acid). It is also easy to grow and is cultivated sustainably in closed tanks in the USA. This means we can guarantee that our algae do not come from the sea and do not jeopardise marine ecosystems and the nutritional basis of fish.Side NoteAs sometimes it happens in life, a small mistake occurred in the labelling of the first batch. The label has slight colour abrasion in some places, see photos.Fortunately, the oil in the bottle is in perfect condition and has all the valuable ingredients that the oil is supposed to have.Now the good news for you: Curly is now available with an extra bonus in the form of a 10% discount.Feeding RecommendationThe demand for EPA and DHA can vary depending on the dog's age, activity and any existing medical conditions. Our Curly is a highly concentrated algae oil containing approx. 378mg DHA and 95mg EPA in 1ml.We recommend a dosage of 1ml per 10kg body weight. One teaspoon corresponds to approx. 4ml.Curly can be optimally combined with our kibble Greta, canned food Pauline and our home-cooking recipes.StorageAfter opening, Curly should be stored in a cool place protected from light, ideally in the refrigerator, as the algae oil develops an intense marine odour and taste when exposed to light and at room temperature, although this does not have a negative effect on the potency of the oil.Let your dog decide!

€13.90* €19.80* (29.8% saved)

Content: 100 Milliliter
(€0.14* / 1 Milliliter)

Comment area
Write a comment
Your comment will be released after review.